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Mechanical Bulls, Live Music, and BBQ Are Coming To Easton

Easton Town Center is gearing up to welcome a unique blend of Western flair and culinary excellence with the opening of PBR Cowboy Bar + Smokehouse in early 2024. This new venue marks the 15th location of the rapidly expanding brand, coinciding with the 16th anniversary of the Professional Bull Riders (PBR) Cowboy Bar.

PBR, in collaboration with Live! Hospitality & Entertainment, has seen tremendous success with its lifestyle brand, attracting new fans to the world’s leading bull riding organization. Following the successful launches in Nashville, Miami, and Cary, the Columbus location promises to be a landmark addition to the PBR Cowboy Bar portfolio.

Sean Gleason, PBR CEO and Commissioner, expressed excitement over the expansion, noting, “Our PBR Cowboy Bars continue to expand thanks to the growth of our sport, staying true to our brand, and an extraordinary partnership with Live! Hospitality & Entertainment.”

rendering of a cowboy bar
Renderings courtesy of Live! Hospitality & Entertainment

The PBR Cowboy Bar + Smokehouse will be situated at Easton Town Center.

The venue, spanning 8,400 square feet, will boast a western chic design, state-of-the-art media wall, signature bars, VIP booths, and an outdoor patio, offering a perfect setting for enjoying meals, happy hours, and celebrations.

Guests can look forward to a made-from-scratch menu featuring smoked meats, hand-crafted burgers, fresh wings, and delectable desserts, complemented by a curated selection of whiskeys, cocktails, wines, and beers.

The PBR Cowboy Bar + Smokehouse is not just about great food and drinks; it’s an immersive experience.

The venue will host DJ entertainment, live music, line dancing, and the excitement of PBR’s Buckle Bunnies and the only league-endorsed mechanical bull in the area. Special nights like Freedom Friday will celebrate military personnel, veterans, first responders, and public service members.

Renderings courtesy of Live! Hospitality & Entertainment

Christy Catlett, VP of Leasing at Steiner + Associates, co-developer of Easton Town Center, anticipates a warm reception from Columbus and the surrounding areas.

“A new, authentic country western experience has found its home at Easton,” she said, highlighting the anticipated rush for top-notch barbecue and the full experience of mechanical bull riding, country music, and sports viewing.

Renderings courtesy of Live! Hospitality & Entertainment

In addition to its vibrant atmosphere, PBR Cowboy Bar + Smokehouse will cater to various events, from casual gatherings to grand galas, offering flexible packages to accommodate different needs.

The new bar will open in early 2024.For more information about the PBR Cowboy Bar + Smokehouse and its offerings, visit