Football legends Jason and Travis Kelce are used to tackling challenges on the field, but now they’re taking on a new arena – the world of craft beer.
That’s right, folks! The dynamic brother duo has become significant owners and operators of one of the fastest-growing beer brands in the country, Garage Beer. And if you’re thinking, “Wait, aren’t they football players?” you’re not wrong. But these brothers have a passion for beer that’s about to make them as famous in breweries as they are in stadiums.
Garage Beer is a small batch brewed, classic light beer that hails from right here in Ohio. This isn’t just any partnership. Jason and Travis have spent years discussing how they could join forces in the business world, seeking a brand that aligns perfectly with their values and lifestyle. Enter Garage Beer – a company dedicated to fun, community, and, of course, fantastic beer.
A Perfect Pairing: Brothers and Beer
The Kelce brothers are diving headfirst into the beer business, becoming significant investors, partners, owners, and operators of Garage Beer. They’ll be involved in every aspect of the business, from brewing and distribution to sales, marketing, and national expansion efforts. If you’re wondering if this means they’ll be hands-on, you bet! Expect to see their influence in everything from retail displays to social media content, billboards, and beyond.
“People crave quality and simplicity, and Garage Beer nails both for me. We are light beer drinkers and Garage is the best light beer,” says Jason Kelce. “For me, the brand fits my lifestyle, and having a few beers is a great excuse to get the neighbors together.”
Travis Kelce couldn’t agree more. “It comes down to quality for me. I think everyone knows I like to have a couple beers now and then, so being an owner of Garage Beer and heavily involved in making the best light beer is exciting, man! There is nothing better to bring people together than an ice-cold beer, and for Jason and me, that is what beer is all about – friends, family, and fun.”
From the Grid Iron to the Brewhouse
Garage Beer started in Cincinnati, Ohio, where the Kelce brothers played college football for the Cincinnati Bearcats. Now headquartered in Columbus, Ohio, the beer is already a hit in states like Ohio, Kentucky, Tennessee, and more, with plans to expand into dozens of new states this year. Their mission is clear – to bring people together with a beer that’s not just tasty but embodies the spirit of community.
Andy Sauer, co-owner of Garage Beer, shared his excitement about the partnership. “We want a beer that tastes like beer and one that keeps the stories alive in the neighborhood. Garage prides ourselves on small batch brewing and a commitment to quality. Ever since our first conversation with Travis and Jason, it was clear we had similar opinions about beer, but they also had brilliant, and very funny, business sensibility. Our team better be on their toes now!”
The Garage Beer Experience
Garage Beer is all about building stronger communities, one beer at a time. The Kelce brothers are all in on this mission, ready to infuse their fun, family-oriented approach into the brand. Expect to see more of Garage Beer at your local stores, and perhaps even catch a glimpse of the Kelce brothers themselves promoting their new venture.
So, whether you’re a die-hard football fan, a beer enthusiast, or just someone who loves a good story, Garage Beer and the Kelce brothers have something special brewing for you.